How to Become a Seller on Amazon: A Step by Step Guide | Amazon | India | product Selling |
With over 300 million active customers worldwide, Amazon offers one of the best platforms for selling products online. Whether you’re a budding entrepreneur or a growing business, learning how to become a seller on Amazon can unlock new revenue opportunities. Here's a step-by-step guide to help you get started.
Step 1: Decide What You Want to Sell
Before signing up, figure out what products you want to offer. You can sell anything from handmade crafts to electronics, but certain categories may require approval from Amazon. It's a good idea to research:
-
Product demand
-
Competition
-
Profit margins
-
Amazon’s restricted products list
Use tools like Jungle Scout, Helium 10, or Amazon’s Best Sellers page for research.
Step 2: Choose the Right Selling Plan
Amazon offers two types of selling plans:
-
Individual Plan – $0.99 per item sold (best for low-volume sellers)
-
Professional Plan – $39.99/month (recommended for those selling more than 40 items/month or running a full-time business)
Compare both and choose what suits your goals.
Step 3: Create an Amazon Seller Account
To get started:
-
Visit Amazon Seller Central
-
Click “Sign up”
-
Provide basic information:
-
Legal name and business name (if applicable)
-
Email address
-
Phone number
-
Bank account and credit card
-
Tax information (SSN or EIN)
-
Make sure all documents and information are accurate to avoid account verification delays.
Step 4: List Your Products
Once your account is active, it’s time to add your products. You can:
-
List products already being sold on Amazon by matching existing listings
-
Create new listings if your product is unique or new to the marketplace
For each product, you’ll need:
-
Product title
-
Description
-
Bullet points
-
High-quality images
-
Price
-
Inventory count
-
Shipping options
Optimize your listings with relevant keywords to help buyers find your product.
Step 5: Choose a Fulfillment Method
Amazon offers two main fulfillment options:
-
Fulfillment by Amazon (FBA) – You ship your inventory to Amazon’s warehouses, and they handle storage, shipping, returns, and customer service.
-
Fulfillment by Merchant (FBM) – You manage storage, packing, and shipping yourself.
FBA is ideal for hands-off selling and Prime eligibility, while FBM gives you more control.
Step 6: Start Selling and Promote Your Products
After listing your products, your Amazon store is officially open! But competition is fierce, so you’ll want to boost visibility through:
-
Amazon Advertising (PPC)
-
Deals and coupons
-
Customer reviews and feedback
-
Optimized product listings
Keep an eye on your performance metrics in Seller Central to grow and maintain account health.
Step 7: Manage Orders and Provide Great Customer Service
Good service builds trust and improves your seller rating. Respond to customer inquiries promptly, ship on time, and handle returns or issues with care. Maintaining high performance metrics is key to long-term success on Amazon.
Final Thoughts
Becoming a successful seller on Amazon isn’t instant, but with dedication, smart strategy, and consistent effort, it can be incredibly rewarding. Start small, learn as you go, and scale up when ready.
Whether you're selling handmade items or launching your own private label, Amazon gives you access to a global marketplace—right at your fingertips.
Comments
Post a Comment